You need to select the type of videos that you want to make for your audience. There is a lot of planning that goes into creating content for YouTube, and it’s not as simple as just posting random videos. Other social media accounts can also provide you with valuable audience insights that you can leverage for your YouTube channel as well. Your website, for example, can provide tons of information about your current customers and what their preferences are. While you might be creating a new YouTube channel, you can still get these insights from other platforms. That is why it is important to do thorough research and get an understanding of your target audience. You can also use this space to provide your contact and other relevant business information.īefore you start creating content for your YouTube channel, it is important to understand who you will be targeting. This is a brilliant place to tell your brand story and make a good impression on your audience. This is the section where you can describe what your channel is about and provide other useful information. The purpose here is also to use something that will draw the attention of your audience. The next task is the selection of a fun and engaging cover picture that is relevant and attractive. And, try to make it catchy, something that makes people want to explore more. Therefore, you should select one that will stay relevant for your channel, even as your channel grows.Ĭreate a name that describes you or what your channel is all about. It is not recommended to keep changing your account name. Selecting a profile name is important as that is something that will stay with you. One of the first things that you will need to do is to fill in your information, select a name, add a cover picture, etc. If you don’t, then simply click on “sign-up” and create a YouTube business account. If you have a Google account, then you can simply sign-in using that, and you won’t need to create a new YouTube account. Integrate with Other Social Media Accounts and Your Websiteġ. Optimize Your Video Titles and Descriptions
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